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Identity / Collateral (proposed)

Brides & Beyond

Background

Brides and Beyond is a full-service bridal boutique selling bridal gowns and accessories, dresses for bridesmaids, and mothers of the bride. The boutique has been in business since 2009. The boutique offers quality wedding gowns at competitive prices. Brides and Beyond stands behind its principle as a family business dedicated to customer satisfaction.

Concept

I created an identity for Brides & Beyond that not only reflects the boutique's brand, but also communicates Brides & Beyond's philosophy. I created a look that separates Brides & Beyond from its competitors.

Graphic Standards